How Should You Price Your Home?

Here’s how you can price your home correctly and get top dollar.

 Are you looking to sell your home? If so, you need to know how to price your house correctly. Your list price is an important part of your marketing strategy, and if you do it right, you can create a multiple-offer situation and get a fantastic deal. 

The first step towards pricing your home correctly is working with an experienced real estate professional. You can plug your house’s information into an online algorithm, but to truly know the value of your home, your agent needs to complete a comparative market analysis. On a CMA, your Realtor will compare your home to those that have recently sold in your area. This is the best way to get an accurate idea of what your property is worth. 

This is why it’s so important to work with an excellent local agent. An experienced and active agent understands your area like the back of their hand, so you can be sure they’re choosing the right pricing strategy for you. An algorithm will just plug in numbers and spit a price out. Meanwhile, a great local agent will consider the unique features of your home.

“To truly know the value of your home, your agent

needs to complete a CMA.”

 Finding the happy middle when pricing your home is crucial if you want to get top dollar. If you price your house too low, buyers will begin to wonder what’s wrong with it. Then, if a buyer does come, they’ll offer lower than what you could have received otherwise. If you price your home too high, fewer buyers will view your property. This leaves less opportunity to create a bidding war. Instead of pricing your home high off the bat, try to create a bidding war that naturally drives up the price. 

 Fortunately, you don’t have to price your home by yourself. Reach out to us by phone or email; we’d love to help in any way we can!


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